Caroline Olsen, the LOXY ambassador who challenges the racing world

Caroline Olsen is on her way towards becoming the world’s fastest female roadracer. Coming out of the small town of Halden, Norway, she shares both the Norwegian heritage and challenger spirit with her main sponsor, LOXY.


In the tough world of road racing, Caroline is a true challenger – aiming to not only compete among the top guys, but to be even faster. She’s an empowering role model who inspires young girls to go for their goals.

Even before she turned pro, Caroline made history by being the first woman to beat all of the guys and win the Norwegian Superstock Championship in 2011. After that she turned her sights on the world’s toughest championships, leaving home behind to follow the American dream. Now she races in the toughest and most competitive series in the US, Moto America. In the series finale 2015, only 6 out of 125 racers were women.

Caroline on the track. Photo: Brian J. Nelson.

Our Norwegian heritage tells us to never give up when the going gets tough. After a massive crash in 2013, with a tough shoulder injury and a long recovery, Caroline has fought her way back to the top. In 2016 she aims to be a true title contender in the prestigious Moto America Superstock 600 class.

“It’s a perfect match,” says Stig Norli, CEO of LOXY. “She has challenged the perceptions of motorbike racing as a male sport, by showing that performance is what counts. An idea we truly share at LOXY,” concludes Stig Norli.